Pierrot Company Surpasses Last Year’s Record with First-Half Performance Alone, Broadening Global Used IT Asset Distribution

박완규 기자

ssangdae98@naver.com | 2026-06-22 10:45:51

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[소셜밸류=박완규 기자] Based in Seoul Startup Hub Seongsu, Pierrot Company is showing noticeable growth. Its first-half result shave already exceed the company’s entire annual performance from last year.

 

Pierrot Company is a startup specializing in used IT device subscription and global redistribution services. It operates ‘phoneGO’, an IT device subscription service for B2C and B2B, ‘Rego’, a corporate surplus IT asset purchasing service, and ‘reGo Trade’, a global used IT device recommerce infrastructure. The company has built an asset circular model providing verification, commercialization, subscriptions, domestic distribution and even global exports after retrieving unused IT devices.


The company’s first-half performance this year has already surpassed the last year’s results, marking remarkable growth. In particular, its growth pace has gained momentum revenues from IT device transactions and relocations, driven by domestic distribution and global exports, have expanded significantly, moving beyond the traditional subscription-centered structure.


The performance demonstrates it is not a one-time sale but a practical asset-circulation model effective in the market ranging from retrieving surplus IT devices and commercialization, matching domestic and global supply with demand, and ultimately leading to exports.


Pierrot Company’s competitive edge lies in relocating IT devices to an adequate market after evaluating the value of IT devices and distinct demands from different countries, going beyond merely buying and reselling used devices. Following the inspection and grading of surplus IT devices retrieved domestically, they will be supplied to either domestic subscribers or global buyers, enabling enterprises to monetize idle assets, while providing consumers and global markets with IT devices at reasonable prices.


The company aims to grow into a global asset circulation infrastructure which provides pricing data, transaction matching, inspection, logistics, customs clearance, payment, and insurance through the ‘reGO Trade’ service. To achieve this goal, it is collecting price data for used IT devices by country, predicting residual values using AI, and developing an automated matching system.


Park Min-jin, the CEO of Pierrot Company, noted “Our first-half performance surpassing the last year’s results indicates that our business model is effectively working in the market. We will continue not only to increase sales, but also strengthen transaction recurrence, profitability, global buyer network, and AI-powered automation capabilities to create a new standards for the global IT asset circulation market.”


Seoul Startup Hub Seongsu is at the heart of the company’s growth. Pierrot Company is leveraging provided workspace and infrastructure to strengthen its B2b networking capabilities and expand its partnership, investment and business networks. Seoul Startup Hub Seongsu, startup collaboration and institutional networking take place, serves as a place to secure domestic clients and lay the foundation for its global business simultaneously.


Based at Seoul Startup Hub Seongsu, Pierrot Company aims to expand its global target markets, including Southeast Asia and the Middle East, and strengthen its competitive edge in the global used IT device asset market by enhancing AI-based pricing forecasting and automated transaction technologies.

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